In this section, we presented seven selected recommendations for a better uptake of MOOC by the business world:
Recommendations for a better uptake of MOOC by the business world |
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Carefully select your course topic |
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Identify your target group´s expectations | …towards professional appearance of the platform, videos, usability, design, etc. and quality standards |
Ensure an easy sign-up procedure |
As simple as that. To not ask for unecessary information and completed steps within the procedure. |
Provide the option for learners/employees to stay anonymous in the MOOCs | and create trust from the beginning. Sharing can still happen without giving away names of people and organizations. |
Monitoring participants’ activity, inputs and comments can offer useful data/Analytics | to inform further improvements to the MOOC, focused moderation and upcoming MOOCs for target business participants. |
Convince the key decision-makers in companies |
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Check the adaptability your MOOC |
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