In this section, we presented seven selected recommendations for a better uptake of MOOC by the business world:
Recommendations for a better uptake of MOOC by the business world
|Carefully select your course topic
|Identify your target group´s expectations
|…towards professional appearance of the platform, videos, usability, design, etc. and quality standards
|Ensure an easy sign-up procedure
As simple as that. To not ask for unecessary information and completed steps within the procedure.
|Provide the option for learners/employees to stay anonymous in the MOOCs
|and create trust from the beginning. Sharing can still happen without giving away names of people and organizations.
|Monitoring participants’ activity, inputs and comments can offer useful data/Analytics
|to inform further improvements to the MOOC, focused moderation and upcoming MOOCs for target business participants.
|Convince the key decision-makers in companies
|Check the adaptability your MOOC